Enabling consumer goods companies to accurately predict consumer demand

Transaction

Optimity sold to RELEX Solutions

Sell-side

Undisclosed

Role

Adviser the owners of Optimity on its sale to RELEX Solutions

Sector

Tech & Tech Services

Region

Sweden

Clearwater has advised the founders and owners of Optimity, a fast-growing software provider specialising in solving complex supply chain planning and optimisation challenges, on its sale to Blackstone-backed RELEX Solutions, a global leader in unified supply chain and retail planning.

Optimity, headquartered in Sweden with global offices, offers comprehensive supply chain planning and optimisation software solutions tailored for manufacturers and distributors. Its platform empowers customers to make optimal supply chain decisions, ranging from strategic planning to detailed production scheduling.

RELEX Solutions, based in Finland and supported by Blackstone, Summit Partners, and TCV, provides integrated supply chain and retail planning solutions. The company supports retailers and manufacturers in achieving profitable growth across all sales and distribution channels, optimising the supply chain for maximum customer satisfaction and minimal operational costs.

The acquisition of Optimity enhances RELEX’s production planning and supply chain optimisation capabilities, offering consumer goods companies synchronised demand, supply, production, and distribution planning within a single platform.

The consumer goods industry is incredibly dynamic and complex. Acquiring Optimity will seamlessly link downstream demand with upstream planning, enabling consumer goods companies to more accurately predict consumer demand, optimise production plans and schedules, adjust inventory levels, and respond quickly to market changes or unexpected disruptions. This acquisition also accelerates our vision towards an adaptive, autonomous, and synchronised supply chain, unifying demand and supply planning decisions in one platform to minimise all wasted cost and product. We warmly welcome the Optimity team to RELEX.
Mikko Kärkkäinen, Co-founder and Group CEO, RELEX

Our depth in some of the most complex consumer goods industries like bakery, ready-made meals, protein production, and industrial manufacturing complements the vast understanding of consumer demand that RELEX has, based on their impressive expertise managing more than $700bn of demand in grocery alone. We are thrilled to join the RELEX team and further optimise the consumer goods value chain together.
Christer Liden, CEO, Optimity

Optimity, together with RELEX, will continue to optimise, remove inefficiencies, and reduce waste in supply chains globally. The transaction marks the start of an exciting journey for two companies with exceptional strategic fit and huge potential.
Henrik Falkenby, Director, Clearwater

Advisers

Tomas Almgren

Managing Partner +46 70 450 03 69 tomas.almgren@clearwatercf.com Connect

Henrik Falkenby

Partner +46 70 377 05 99 henrik.falkenby@clearwatercf.com Connect

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