Transaction

Sengetid sold to SengeSpecialisten

Transaction

Sengetid sold to SengeSpecialisten a portfolio company of Lars Larsen Group

Sell-side

Undisclosed

Role

Adviser to Sengetid ApS on the sale to SengeSpecialisten

Sector

Consumer

Region

Denmark

Clearwater has advised Sengetid, an online bed retailer, on the sale to SengeSpecialisten, a nationwide bed chain retailer in Denmark, owned by Lars Larsen Group.

Founded in 2017 by two entrepreneurs Nick Manhart Christensen and Nickolai Hyllested Dalvang, Sengetid has achieved large success in selling beds online in Denmark. Sengetid specialises in Nordic bed design and exclusively sell the bed brand Norhland, which is designed and produced in Denmark.

SengeSpecialisten was founded in 1999 and opened their first store in the city of Aarhus the same year. Since then, the company has grown into a chain of stores located all over Denmark and is driven by quality, professionalism, and guidance for customers, that prefer to buy his or her bed in a physical store. In 2014 Lars Larsen Group bought the majority of the shares in SengeSpecialisten.

Sengetids strong foothold as an online bed retailer complements the strong market position that SengeSpecialisten holds as a physical bed retailer. Simultaneously Sengetid obtains in SengeSpecialisten a partner with a profound understanding of the business while contributing to the ambitious goals for future growth.The founders of Sengetid both continue in the company in the new ownership with Nick Manhart Christensen as CEO and Nickolai Hyllested Dalvang as part of the board.

Bed showroom

At the moment we are experiencing great activity and growing investor interest in e-commerce companies, such as Sengetid, that knows how to exploit the market strategically and operationally. We are really pleased to have advised Sengetid on the process with a strong match in SengeSpecialisten and Lars Larsen Group – a buyer who marks another market trend – that is a growing interest from family offices, who want to invest in attractive Danish growth companies.

Jakob Tolstrup Kristensen, Partner, Clearwater

Advisers

Transactions