Clearwater advises Green Box on its sale to a Danish fund investor

Transaction

Green Box sold to Danish fund investor

Sell-side

Undisclosed

Role

Adviser to Green Box on its sale to Danish fund investor

Sector

Industrial & Chemicals

Region

Denmark

Clearwater has advised the owners of Green Box A/S, a Danish manufacturer and leading producer of sustainable prefabricated bathroom pods, on the majority sale to a Danish family-owned private equity company.

Founded by Mogens Jeppesen in 2014, Green Box has experienced rapid growth and successfully built a position as the leading producer of lightweight bathroom pods for the construction market. The company has successfully leveraged the megatrends of sustainability and pre-fabrication in the construction industry. Sustainability is deeply entrenched in the DNA of Green Box and the company recently launched a built-in water system allowing end-users to reduce total household water consumption significantly.

The new partnership enables Green Box to continue investing in product development, production expansion, and further digitalisation of the business.

I am sure that we have ended up with the right buyer both financially but also from a value perspective. It is important that the buyer has the same value base as us. It makes it much easier when continuing the business. We have had a very good collaboration with the team at Clearwater who has been focused and determined all the way through, showing its values towards the new owners. This provides a good basis for our joint journey ahead, which we are very much looking forward to getting started on.
Mogens Jeppesen, CEO, Green Box

It has been a true pleasure advising Mogens Jeppesen and his team in finding the right partner to continue the expansion of Green Box. Green Box is a prime example of how a strong focus on product development, sustainability and a great concept creates a strong value proposition towards customers. The relentless focus on automating and industrialising the otherwise manual process of bathroom production proves the value of prefabricated production. Since its establishment, Green Box has had a continuous strong focus on its environmental impact. The focus is perfectly illustrated by its recent development, Green Flow, which allows users to save approximately 30% of yearly water usage per household. The whole construction industry is looking for optimisation opportunities to secure higher profitability, sustainable production processes and less dependency on a still decreasing workforce and Green Box is a solution to all those issues. We wish the Green Box team congratulations with the transaction and look forward to following their continued journey of success.
Jesper Agerholm, Partner, Clearwater