Clearwater has advised Asacha Media Group, a French audiovisual content producer and distributor, on its €41m private bond issue agreement with Tikehau Capital.
Asacha Media Group is a pan-European player in audiovisual content creation, production, and distribution, in France, the UK, Italy and Spain. The Group was founded in April 2020 by Gaspard de Chavagnac, Marina Williams and Marc-Antoine D'Halluin, and is backed by Oaktree Capital’s EPF V fund.
With the aim of becoming a pan-European content creation leader, the Group wishes to strengthen its ability to deliver key content to traditional broadcasters and subscription video-on-demand platforms, attract talented creators and producers, and enhance its intellectual property portfolio with global appeal.
After the successive acquisitions of the French Mintee Studio and Kabo, the British Wag, Red Planet, and the Italian companies Stand by me and Picomedia, Asacha Media Group intends to pursue its growth strategy.
This new financing will enable the Group to accelerate its strategy by acquiring European production companies, consolidating its key player status in the European audiovisual production and distribution market.
