Traffic Lab sold to its management team

Transaktion

Sell-side

Undisclosed

Roll

Adviser to the founder of Traffic Lab on the sale of a majority stake to the existing management team

Sektor

Tech och tech services

Land

Danmark

We have advised the founder of Traffic Lab on the sale of a majority stake to the company’s existing management team, and have also assisted in structuring and securing the financing for the transaction.

Traffic Lab is a Danish media and technology company specialising in the development of comparison websites and digital solutions for a global portfolio of iGaming operators. Since its establishment, Traffic Lab has developed into one of Europe’s leading iGaming media platforms with a strong portfolio of websites across multiple geographical markets.

Traffic Lab combines an international team with strong technological expertise, data-driven execution and a proven ability to scale its platform across markets.

We are delighted to have advised Traffic Lab’s founder on a transaction that marks an important milestone for the company. Traffic Lab has established itself as a leading media company within iGaming through a scalable business model, strong technological capabilities and a proven ability to drive growth across markets. With the management team as the majority shareholder and a broader group of employees as co-shareholders, the company is well-positioned to continue its growth journey.
Kasper Svold, Partner, Clearwater