Transaction

Clearwater advises the shareholders of Groupe Campella on its sale to Groupe Capfun

Transaction

BNP Paribas, bpi france sold Campella Group to Capfun

Sell-side

Undisclosed

Role

Adviser to the shareholders of Groupe Campella on its sale to Capfun

Sector

Consumer

Region

France & Belgium

Clearwater has advised the shareholders of Groupe Campella, a French campsite and holiday accommodation owner and operator on its sale to Groupe Capfun, a leader in the French outdoor hospitality market.

Founded in 2013 and jointly managed by Thierry Guignard and Thierry Pacteau, Groupe Campella had 14 establishments including 12 campsites, one holiday village and one hotel in Les Sables-d'Olonne, marketed under the Oléla brand alongside three other campsites retained by Thierry Guignard. These establishments welcome holidaymakers in key outdoor tourism regions or near theme parks.

With this acquisition, Groupe Capfun has added 12 more French campsites to its catalogue, which already includes more than 140 sites in Europe. These campsites are located in particularly touristy areas such as the Vendée, the Dordogne, the Landes, the Loire-Atlantique, but also the Paris region, Seine-et-Marne, and the Vienne near the Futuroscope.

This acquisition represents 2,605 pitches and properties for Capfun, including 1,378 rental sites, 808 bare sites and 419 residences, for a turnover of more than €15m in 2019.

The founding managers - Thierry Guignard and Thierry Pacteau - as well as the minority investors who took a stake in 2016 - Bpifrance Investissement and BNP Paribas Développement, were advised by Clearwater. Edith Renaud of Legica Conseils also worked alongside Clearwater on the M&A aspects of the transaction.

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The sale of a group of 14 tourist establishments can only be done with professionals in mergers and acquisitions with a real knowledge of the business. In a sector such as outdoor hotels where the specificities are multiple. The Clearwater team was able to rise to the challenge by using its experience in the world of tourism, while braving the complexities of the current health crisis.

Thierry Guignard and Thierry Pacteau, Founding Managers, Campella
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We are delighted with these acquisitions which reinforce our leadership in the French outdoor hospitality market. We thank the Clearwater team for their efficiency.

Pierre Houé, CEO, Capfun

We are particularly proud to have assisted Groupe Campella in this operation of affiliation with Capfun, the French leader in the outdoor hotel industry, which demonstrates that even during the Covid period, the French leisure sector remains active and anticipates a rebound in reservations. The French outdoor hotel industry has indeed demonstrated a very strong local resilience.

Clearwater

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